Programme Breakdown

Summary of details for each of the programmes

a poster with a picture of a man and a woman
a poster with a picture of a man and a woman
Facilitator Certification
Level 1

This is the basic level of certification that ALL programme facilitators must complete to be able to run the Effective Persuasion programme. Facilitators who achieve this level can run the 90 Minutes and 1 Day sessions.

The criteria are as follows:

  • Proficiency in English and their chosen language

  • Complete 3 hours of online training to become familiar with the programme content

  • Complete 1 hour of online coaching/assessment with Master Facilitator

    License Fee: SGD$1,000 (Sponsorship Available)

Level 2

This is the intermediate level of certification that ALL programme facilitators must complete to be able to run the Effective Persuasion programme. Facilitators who achieve this level can run the 90 Minutes, 1 Day and 3 Days sessions.

The criteria are as follows:

  • Proficiency in English and their chosen language

  • Complete 6 hours of online training to become familiar with the programme content

  • Complete 1 hour of online coaching/assessment with Master Facilitator

  • Complete 2 hours of online lessons based on content from the 1 Day or 3 Day programmes

  • Complete 2 x 90 Minutes programmes

  • Demonstrate ability to train for key skills as listed within the programmes

  • Demonstrate basic coaching skills when running a class

  • Customise case scenarios for the local markets

    License Fee: SGD$3,000 (Sponsorship Available)

Level 3

This is the intermediate level of certification that ALL programme facilitators must complete to be able to run the Effective Persuasion programme. Facilitators who achieve this level can run the 90 Minutes, 1 Day, 3 Days and 5 Days sessions.

The criteria are as follows:

  • Proficiency in English and their chosen language

  • Complete 6 hours of online training to become familiar with the programme content

  • Complete 2 hours of online coaching/assessment with Master Facilitator

  • Complete 4 x 1 Day or 2 x 3 Days programmes

  • Demonstrate ability to train for key skills as listed within the programmes

  • Demonstrate advanced coaching skills when running a class

  • Customise case scenarios for the local markets

    License Fee: SGD$5,000 (Sponsorship Available)

Master Facilitator

This is the intermediate level of certification that ALL programme facilitators must complete to be able to run the Effective Persuasion programme. Facilitators who achieve this level can run all programmes and conduct certifications for Levels 1-3.

As a local Master Facilitator, you will have the following rights and privileges:

  • 60% profit sharing of all local territory certification fees

  • Certify Levels 1-3 for local territory (To be defined)

  • Authorised to issue Trainer Certificates

  • Authorised to recruit trainers


The criteria are as follows:

  • Completed Level 1-3 of Facilitator Training within 2 years

  • Complete 5 x 1 Day, 5 x 3 Days and 2 x 5 Days programmes within 2 years

  • "Live" Classroom observation by Master Facilitator

  • Submit 5 x royalty-free case scenarios for the local markets to be used in the programme

    License Fee: SGD$10,000 (Sponsorship Available)

All facilitators or lecturers must complete the appropriate level of training before they are allowed to conduct lessons or to issue certificates to participants.